‘Lacroix, sweetie’, are the legendary words from the mouth of Jennifer Saunders in Absolutely Fabulous that have come to immortalize the French designer as the go-to name for 90s fashion. Christian Marie Marc Lacroix, a graduate in Art History from the University of Montpellier, became famous around the world for his opulent, theatrical designs completely at odds with everything else on the catwalks at the time. Lacroix's designs combine luxury and insouciance. He prefers artisanal trades, fringe, bead, and embroidery. He's characterized by a strong sense of colour, and patterns mix.